Launched in 2023, the Aotearoa Horticulture Action Plan was developed collectively, with input from industry, government, Māori and research providers. The plan belongs to everyone involved in the New Zealand horticulture sector.
It provides a guiding compass to achieve the ambitious goal of doubling the farmgate value of horticultural production by 2035 in a way that improves prosperity for our people and protects our environment.
The plan creates efficiencies by allowing the partners to align efforts and investment towards common actions.
Outcome areas
Grow sustainably
Improving sustainability and mitigating climate change.
Optimise value
Domestic and export market and consumer needs are understood, data is well utilised, and the value chain is optimised for demand.
Māori are strong in horticulture
Māori participation in high-value horticulture triples by 2035.
Underpinned by science and knowledge
A strong research and development programme and consideration of Mātauranga Māori enables, accelerates and supports horticulture.
Nurture people
Horticulture attracts, retains and grows great people.
Timeline
Governance group
The governance group has been formed to provide strategic oversight of the overarching Aotearoa Horticulture Action Plan programme and to ensure strong linkages with the four quad partners (industry, government, Māori and science). The governance group is made up of a mixture of returning governors – those who have been involved since the beginning and guided the Aotearoa Horticulture Action Plan into existence, and new governors who have been put forward by their entities.
that included long-term postings with the international firm in London, Poland, the former Soviet Union and the Middle East. Andrew has wide experience in governance, program management and advisory work performed in connection with feasibility studies, business planning and performance management in both the public and private sectors. Andrew is now an independent director and business consultant, providing a range of services to the agriculture and private sectors, including a Director on four Craigmore Sustainables’ managed funds (includes horticulture investments), Chair of Preston Corporation (Ken Wilson Meats) and Chair of the advisory Board of Tiki Wines.
Bros, among governance roles within and outside of the industry.
Research. 
industries, with over 30 years of experience across horticulture, honey, meat, seafood, and dairy. In her role contributing to the Aotearoa Horticulture Action Plan, Nadine aims to bring a Te Ao Māori perspective grounded in her whakapapa, lived experience, and deep industry knowledge. While she is clear she will not represent all Māori, she is committed to ensuring Māori values, aspirations, and voices are considered in shaping the future of the sector plan. Nadine is currently Chief Risk Officer at Scales Corporation and has previously served as CEO of Horticulture New Zealand and Oha Honey. Her governance experience too long to list, includes roles with New Zealand Apples & Pears, Plant & Food Research, the Primary Sector Council and the Strong Wool Action Group.
challenges of sustainability, food system change, value-add marketing and innovation. 
the Chief Executive of Irrigation New Zealand. Vanessa has over 20 years’ experience in the agriculture, banking, and corporate sectors, and is currently on the boards of South Island Dairy, New Zealand Young Famers, and Water Safety New Zealand. 
